The results of the Cool Japan Photo Contest for Foreigners 2024 have been updated

This page will inform you of the results of the Cool Japan photo Contest for foreigners 2024.

Outline of Examination

  1. The Total number of applications:243
  2. The Total number og winning works:13
    • BEST 1
    • EXCELLENT 2
    • GOOD 10

Judges

Ryotaro Sakurai (Chairman of Judges) Life Bridge Inc. Managing Director

Born in Sendai City. Graduated from the University of Richmond in the UK and lived overseas for 10 years. After returning to Japan, built up a career at a foreign bank and securities company, and established Life Bridge Inc. in his hometown of Sendai. In addition to conducting training and lectures specializing in inbound human resource development across the country, also opened a YouTube channel, "Ryotaro's Japan" and is involved in numerous tourism promotions.

Enako Cosplayer/ Cool Japan PR Ambassador

I'm Enako, a cosplayer who also serves as a Cool Japan PR Ambassador. Although the genre of "cosplay" is still new as a culture, there are already many fans from overseas, and I think it will be a genre that will attract attention as Cool Japan's future activities. Thanks to everyone's posts, I was able to learn about many wonderful scenery and good places in Japan that I didn't know about before, which made me very happy. I decided to serve as a judge, thinking that it would be great if people from all over the world would come to see the photos that show off the wonderful scenery of Japan.

Akiko Toya Executive Vice President, Original Inc./ Vice President, Time Out Tokyo Inc. / Editor in chief, Open Tokyo

Akiko Toya spent her early childhood in Manila and junior high to high school years in Bangkok before returning to Japan in 1996. A graduate of Waseda University’s School of Education, where she studied English language and literature, she worked at Tokyo FM, initially in a secretarial role and later as director on a variety of radio programs, before joining Original Inc. in January 2010. As content director of Time Out Tokyo, she has overseen fields including editorial, sales and PR, drawing on a global network of contacts ranging from artists and athletes to academics. Akiko has earned wide praise for producing high-quality multilingual solutions for the benefit of both corporations and government entities.

Mao danqing ST.MICHAEL’S UNIVERSITY(K.I.U)Professor

Born in Beijing, China. Writer. Professor of ST.MICHAEL’S UNIVERSITY(K.I.U) In Kobe. After working as an assistant at the Institute of Philosophy of the Chinese Academy of Social Sciences, studied at Mie University in Japan. After working at a trading company, started writing. After launching the magazine “it is JAPAN” in Beijing to introduce Japanese culture, started “in JAPAN” in Shanghai, a magazine that summarizes the image of Japan drawn by international students. Translated many novels by Haruki Murakami and Naoki Matayoshi. Publications include “にっぽん虫の眼紀行” (Bunshun Bunko).

Winning works

BSET

A night in Omoide Yokocho

  • Instagram Account : dsmgenerations
  • United States of America
A long anticipated visit to internationally renowned Omoide Yokocho in February of 2024. We were excited to experience this quintessential part of Tokyo culture during our 2nd visit to the city. The smells, tastes, sounds and sights connected to this alley will forever be cherished in our memory. I can almost smell the yakitori cooking on the grills just from looking at the images from that night.
Judges'Comments
Ryotaro Sakurai

A single frame that encapsulates the charm of Japan’s yokocho alleyways. The interplay of red and black, adorned with mysterious lanterns, invites you into a world that feels both intimate and enigmatic. You can almost hear the murmured conversation—"So, which place should we try tonight?" This photo beautifully captures the exotic allure of Japan, where tradition and mystery intertwine in a way that feels both familiar and foreign at the same time.

Enako

For us Japanese people, it’s not a special place, just a typical drinking district we often see in our daily lives. But that’s precisely why I wanted people from overseas to see it.

Akiko Toya

This photo perfectly captures the vibe of Omoide Yokocho, evoking the energy and atmosphere of a quintessential nightlife scene you’d expect to encounter while exploring the city.

Mao danqing

The interplay of light and shadow made the Omoide Yokocho appear deep and mysterious, and I thought I could catch a whiff of alcohol drifting from somewhere. This scene might have been otherworldly, but at the same time, it was also quintessentially everyday Japan.

EXCELLENT

„Lemons and oranges of Setoda“

  • Instagram Account : Diana
  • Germany
This delicious photo was taken in March 2023 in the Shiomachi Shopping Street of Setoda, Hiroshima prefecture. Setoda (and Hiroshima in general) is famous for lemons and other citrus fruits, and I for sure was blown away by the sheer variety of products. Especially in Setoda you can feel the love and hard work the locals pour into their produce. I have seen little boxes outside houses, with bags full of freshly grown oranges and lemons, for anyone to take home as long as they pay for it (like 100 or 200 yen). I have spoken with the lovely shop keeper whose products you can see in the picture - and the first thing she did was to peel one of her oranges for us to taste and tell us all about her daily life. It was such an amazing visit and great opportunity to experience the one of the many unique food cultures of the Seto Inland Sea.
Judges’Comments
Ryotaro Sakurai

A photo that is sure to amaze people from abroad "Japan has this many types of citrus fruits?" The image carries an impressive sense of presence in the best possible way. The caption also adds warmth by capturing a glimpse of the friendly interaction with the shop owner. While the straight-on angle works well, getting a bit closer and shooting from a slightly lower angle could enhance the impact even more, making the abundance of citrus fruits feel even more dynamic and immersive.

Enako

I think it’s a unique cultural exchange in Japan to hear about the local specialties from the locals and then try them. It made me want to visit there as well.

Akiko Toya

This picture beautifully highlights Japan’s impressive variety of fruit – especially the abundance of citrus – while also showcasing the dedication to crafting delicious products from fresh, high-quality produce.

Mao danqing

Mandarin orange remind one of the Japanese New Year, their colors filled with a festive atmosphere. Thinking of the hard work of the people who grow them evokes a wish to cherish everything. This is one scene from everyday life in Japan.

Jihanki in the Snow.

  • Instagram Account : momme.96
  • Italy
While arguably not 'food', vending machines are undoubtedly a part of contemporary Japanese culture. As most recently epitomised by Perfect Days (Wenders 2023), their ubiquitous presence and sheer variety of offerings have captured the interest of many, Japanese and foreigners alike. And yet, like a modern version of wabi-sabi, their understated modernity blends in perfectly with their surroundings.
Judges’Comments
Ryotaro Sakurai

This photo is a powerful reminder that vending machines are undeniably a part of Japanese food culture. Nowhere else in the world can you find machines that offer not only cold drinks but also hot beverages, standing reliably even in the most remote countryside. Even on a freezing, snowy day, they remain steadfast in their duty. Looking at this scene, I can’t help but cheer them on "Keep going, you’ve got this!"

Enako

I found it interesting that vending machines, which are a common sight in Japan, are set up next to parking lots that aren't even tourist spots. It’s such an ordinary scene, yet it becomes something extraordinary for people from overseas.

Akiko Toya

Vending machines are a quintessential part of Japan, offering a diverse array of beverages and unique food items. This snowy photo is a stunning example of how an everyday convenience seamlessly integrates with its surroundings.

Mao danqing

Vending machines are a symbol of Japan, and their sheer number and the wide range of locations where they are installed are rare worldwide. Especially for foreign tourists, vending machines seem to have a kind of expression, and their presence in snowy landscapes feels particularly warm.

GOOD

Dinner is served

  • Instagram Account : theyesmadnomad
  • Italy
In the narrow, lantern-lit alleys of Omoide Yokocho, patience is a virtue. Separated by a wall that also serves as a lightness and darkness delimiter—the warm light inside, and the cold light outside—locals and travelers alike queue for a chance to savor simple yet unforgettable food, surrounded by the smoky aroma of sizzling yakitori and the chatter of the night. This isn’t just a meal—it’s a slice of Tokyo’s soul. And you know it‘s good stuff when you see locals lining up for it.
Judges’Comments
Enako

Even in the Reiwa era, the unchanged, good old everyday life of Japan is captured, and I felt a sense of nostalgia.

Tsukiji Hitachiya. Essential washoku kitchenware.

  • Instagram Account : foodsaketokyo
  • United States of America
Kitchenware for the traditional Japanese kitchen. Donabe rice pot, steamer, iron tea pot, katsuobushi shaver, oroshigane grater, sharkskin grater for wasabi, and much more.
Judges’Comments
Ryotaro Sakurai

The diversity and beauty of Japanese kitchenware, which play a crucial role in supporting Japanese food culture, are vividly captured in this photo and caption. Each tool carries the craftsmanship and history behind it, making the image visually captivating. However, using the wide-angle lens results in some distortion at the edges. To create a more refined and polished impression, consider shooting at a 1.0 magnification, focusing solely on the kitchenware while minimizing the inclusion of the floor. This adjustment would result in a more balanced and striking composition.

Awara Onsen Ryokan Delights

  • Instagram Account : japonismo
  • Spain
Staying in a ryokan is a "total experience". After relaxing in the onsen, you can put your yukata and enjoy a delicious traditional dinner (and breakfast!). Awara Onsen is well regarded for its fantastic onsen, but for the quality of its local food too: fresh fish and seafood from the Sea of Japan and greens and vegetables from the surrounding fields. A true delight!
Judges’Comments
Mao danqing

The dishes are placed not on a table, but on the tatami mat. This kind of Japanese scene sometimes appears in temples, sometimes in traditional restaurants, and at other times in Japanese homes. The food represents a way of life. It is a deeply meaningful image.

Master of Yakitori

  • Instagram Account : dsmgenerations
  • United States of America
The taste of these yakitori still dances across my tongue as I look at the images from a 2024 trip to Omoide Yokocho in Shinjuku, Japan. A night or memory so rich in culture and sensory recollection it is hard not to be teleported back each time I smell grilling chicken or images from that night. Our trips to Japan really sparked the desire to pursue travel photography for our father son team.
Judges’Comments
Ryotaro Sakurai

This single shot captures the essence of yakitori as a performance—one that is brought to life by the skill and precision of the chef. The delicate grip of the artisan’s fingers on the skewer, the veins subtly emerging on their arm, and the faint red glow of the charcoal all come together to create a mesmerizing scene. It’s a masterpiece that holds your gaze, drawing you into the craftsmanship and passion behind every piece of grilled perfection.

Sunset dining in Shiinamachi

  • Instagram Account : mattfrancis_jp
  • Australia
Diners enjoy outdoor dining at Uonami Fish Bar in Shiinamachi under a beautiful sunset.
Judges’Comments
Mao danqing

This is a landscape that resembles a movie set, and whether it's the atmosphere of metropolis or the harmony with everyday life, it doesn't give any sense of incongruity. This is also one of the great charms of traveling in Japan.

Thousand Year Aburimochi & Winter Breeze

  • Instagram Account : endless_panu
  • Thailand
One of the most memorable restaurant for me in Japan is "Ichimonjiya Wasuke" in Kyoto. We walk around 2 hour to Imamiya Shrine to pay homage and got a chance to visit the 1000 year-old historical Japanese sweets restaurant. I still remember that day so vividly. It was a cold but peaceful day. There was a line up in front of the store, but the people are very quiet and respectful. Smell of burnt coal slightly lingered in the air along with the fragrance of smoked mochi. We got the table at the front. Enjoyed watching people walking by. Sipped fresh brewed tea. Bit the smoked mochi on the other hand. It was a beautiful moment.
Judges’Comments
Enako

The traditional Japanese sweets and tea, along with the menu in the photo that includes English for easier understanding by people from overseas, make it a photo that’s likely to capture their interest.

Tea and Wagashi in Sumpu Castle Park

  • Instagram Account : waterbringer44
  • United States of America
These were from the tea room in Momijiyama Garden in Sumpu Castle Park, Shizuoka. For a few hundred yen at the gate, you’ll be given a slip of paper that you trade in for tea and a sweet like what you see here.
Judges’Comments
Mao danqing

Matcha evokes a sense of Japanese tranquility. It’s not just about drinking tea and enjoying sweets — everyone in the space shares a quiet feeling of connection, creating a beautifully composed atmosphere.

Tea and Wagashi in Sumpu Castle Park

  • Instagram Account : l.e.l.a.v.i
  • Iran
The soothing ritual of homemade matcha.
Judges’Comments
Enako

The matcha, tea bowl, and tea whisk, which remind me of Japan, are beautifully arranged, and the composition of the photo is so well done that I couldn’t help but be fascinated.

The Notable Japanese Soba in Odaiba

  • Instagram Account : mohammadfajrin
  • Indonesia
The originality of Japanese tradition, mixed with foreigner dietary restrictions. Getting out of hand whilst handling this freshly made cold soba. It’s a combination of umami from the halal tsuyu (yeah it is halal), al dente bite soba and of course the umami from it all. What a drooling experience we had. The restaurant located in Odaiba diver city plaza, Shinshu Sojibo.
Judges’Comments
Akiko Toya

You can’t go wrong with classic zaru soba – one of a must-try when visiting Tokyo and Japan. This photo showcases a beautifully presented soba set, the kind you’d typically enjoy at an authentic soba shop.

Night Alive

  • Instagram Account : aelen_altria
  • Russia
July 2024, Fukuoka. One of my warmest memories about Japan’s food culture are “Yatai” (屋台), food stalls prominent in Fukuoka. As soon as the night falls, several small shops begin appearing on Fukuoka’s riverbanks. Salarymen and women sit there after a tiring day to have a meal of yakisoba noodles, ramen, or yakitori skewers, a drink, and a chat. It’s easier to strike a conversation during a dinner at a Yatai than at any other place; everyone acts casual, leaving behind the roles of the workday. In the morning, you will return to the riverbank, but not a trace of Yatai’s is left: they shops have been collected and moved to prepare for the next night. Yatai, transportable food stalls, emerged in the Edo era after the great fires that struck the wooded city: people needed more spaces to eat outside. Nowadays, most of the Yatai’s over the country are shut down for sanitation reasons, but they remain in Fukuoka as a part of the city’s unique food culture. Japan is so much more than just Tokyo. Make sure to pay a visit to the charming and free-spirited port city of Fukuoka as well!
Judges’Comments
Akiko Toya

This photo of Fukuoka’s yatai food stalls beautifully captures the city’s vibrant food culture and their enduring popularity among locals. It also makes me want to visit and indulge in the experience myself!

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